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Selasa, 18 Oktober 2011

When Cost-Efficient Technologies Meet Politics: A Case Study of Radical Wireless Network Implementation



When Cost-Efficient Technologies Meet Politics: A Case Study of Radical Wireless Network Implementation

Wenshin Chenand David Bennett2

1Abu Dhabi University, Abu Dhabi, UAE
2Aston University, Birmingham, UK

Copyright © 2010 Wenshin Chen and David Bennett.This is an open access article distributed under the Creative Commons Attribution License unported 3.0, which permits unrestricted use, distribution, and reproduction in any medium, provided that original work is properly cited.


Abstract

Cost efficiency has been a dominant perspective in the traditional IT literature. However, in complex technology and business environment, the widely recognized cost efficient assumption of information technology has been increasingly challenged. Drawing from a case study of wireless network implementation situated in a politically sensitive workplace, this paper provided practice insights for IT managers in today’s networked economy. More specifically, stories experienced in the case study illustrated that despite well-calculated cost efficiency of wireless network infrastructure, the radical implementation process in the case organization encountered enormous challenges and opposition due to the fact that administrators failed to consider various stakeholders’ positions and interests. Eventually, the implementation objectives and outcome were considerably undermined. Implications from this empirical case research reemphasized the significance of understanding political forces situated in any business environment where different stakeholders hold conflicting interests. Lessons learned from the case story further encouraged IT managers and policy makers to better strategize emerging information technology in general and wireless networks in particular as the whole global society and business environment are increasingly facing an emerging wireless world. 

Keywords: Politics, wireless network, information technology (IT), case study


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Marketing: Another Way to Establish Environmental Respect (Pemasaran: Cara lain untuk Membangun Menghormati Lingkungan)






Marketing: Another Way to Establish Environmental Respect 

HAMOU Nadia HAMOU ADNANI

Volume 2010 (2010), Article ID 944913, Communications of the IBIMA, 13pages DOI: 10.5171/2010.944913

Abstract

In addition to decrees and decisions of government policies forcing companies to lead a process of changing, which is part of sustainable development, promotion and encouragement can be developed based on marketing tools. The difficulty of convincing a company to implement its management with the recommendations of sustainable development practices lies in encouraging them to start a policy of changing. That is why it is consequent to push the company to rethink and put in place a new managing system.  Awareness of companies and citizens is in the centre of our communication, the state should be the first to be aware that it is nowadays essential to protect its resources, and then must introduce legislation in this way. When legal documents requiring individuals and firms to change their behaviours are absent, is not it possible to persuade firms to pursue a policy of sustainable development through the use of practices based marketing strategies (case of Non Governmental Organisations)? How should the marketing department of these companies work to transform the expenditure incurred by the changing process in a redoubtable competitive advantage (the case of businesses)? 


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Pengaruh Faktor-Faktor Eksternal dan Internal Terhadap Kinerja Usaha Mikro dan Kecil (UMK) di Sulawesi Selatan


Author
Hatane Semuel
Fakultas Ekonomi, Universitas Kristen Petra - Surabaya
Email: samy@petra.ac.id

Annette Veronica Kosasih, Hellen Novia
Praktisi Bisnis dan Alumni Fakultas Ekonomi, Universitas Kristen Petra - Surabaya
Abstrak
Penggunaan promosi “50% Discount” merupakan sebuah fenomena yang menarik di kalangan bisnis ritel, sebagai salahsatu strategi pemasaran perusahaan. Penggunaaan strategi pemasaran dengan 50% Discount di restoran dapat menjadi stimulus terhadap keputusan pembelian konsumen. Penelitian ini mencoba melihat pengaruh stimulus tersebut terhadap perilaku pengambilan keputusan pembelian konsumen restoran di Surabaya. Perilaku konsumen diamati melalui faktor-faktor yang mempengaruhi perilaku tersebut, yaitu faktor sosial, faktor personal, faktor psychological, dan faktor cultural, sedangkan keputusan pembelian diamati melalui bentuk proses pengambilan keputusan pembelian, dan digolongkan dalam Fully Planned Purchase, Partially Planned Purchase, dan Unplanned Purchase. Hasil penelitian dari 100 responden menunjukan bahwa stimulus “50% Discount”yang diberikan melalui faktor sosial dan psychological berpengaruh positif significan terhadap perilaku pengambilan keputusan, sedangkan faktor culture dan faktor personal tidak berpengaruh terhadap perilaku pengambilan keputusan pembelian konsumen.
Kata Kunci : perilaku konsumen, 50% discount, keputusan pembelian, restoran.
Abstract
The use of ”50% discount” promotion is an interesting phenomenom in retail business, especially as one of the marketing strategies within the company. It can also be used as a stimulus towards customer purchase decision. This research is trying to see the impact of the stimulus towards the customer purchase decision when they dine in restaurants in Surabaya. This customer behavior is studied from the factors influencing that behavior, such as social, personal, psychological and cultural factors; whereas the customer purchase decision is studied from the decision making process, which is decided into fully planned purchase, partially planned purchase and unplanned purchase. The result of the research, which is taken from 100 respondents, shows that ”50% discount” stimulus from social, psychological and factors have positive influences significantly towards the customer purchase desision. Whereas, from cultural and personal factors, it has no influence on the customer purchase decision.
Keywords : consumer behavior, 50% discount, customer purchase decision, restaurant

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CUSTOMER RELATIONSHIP MANAGEMENT (CRM) DAN APLIKASINYA DALAM INDUSTRI MANUFAKTUR DAN JASA

CUSTOMER RELATIONSHIP MANAGEMENT (CRM) DAN APLIKASINYA DALAM INDUSTRI MANUFAKTUR DAN JASA
Author
Fransisca Andreani
Fakultas Ekonomi, Universitas Kristen Petra – Surabaya
Email: andrea@peter.petra.ac.id
Abstrak
Customer Relationship Management (CRM) merupakan salah satu sarana untuk menjalin hubungan yang berkelanjutan antara perusahaan dengan para stakeholder maupun shareholdernya. Saat ini banyak perusahaan yang memanfaatkan Customer Relationship Management (CRM) untuk menjalin hubungan dengan pelanggan. Dengan memanfaatkan CRM, perusahaan akan mengetahui apa yang diharapkan dan diperlukan pelanggannya sehingga akan tercipta ikatan emosional yang mampu menciptakan hubungan bisnis yang erat dan terbuka serta komunikasi dua arah di antara mereka. Dengan demikian kesetiaan pelanggan dapat dipertahankan dan tidak mudah berpindah ke lain produk dan merek
Kata Kunci : customer relationship management, hubungan bisnis, komunikasi, kesetiaan pelanggan.
Abstract
Customer Relationship Management (CRM) is one of the ways to maintain continuous relationship between a company and its stakeholders as well as its shareholder. A lot of companies are using CRM to maintain its relationship with the customers. By using CRM, the companies will be able to find out their customers’ needs and wants so that emotionally they can be involved with each other. This enables them to have a two-way communication. As a result, they will have close and open business relationship which makes the customers, especially, loyal to the companies; and they will not easily change their preference to another product or brand.
Keywords : customer relationship management, business relationship, communication, customer loyalty.




If you want a copy of the document, please click here .


Sumber : http://puslit.petra.ac.id/journals/articles.php?PublishedID=MAR07020201
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Senin, 19 September 2011

PENGARUH MOTIVASI KERJA DAN BUDAYA ORGANISASI TERHADAP KINERJA PEGAWAI DI LINGKUNGAN DINAS BINA MARGA PROPINSI JAWA TENGAH


ABSTRACT

Work is a function from motivation and ability to finish assignment or someone’s work.
Work is as function of interaction between ability, motivation and opportunity, it means
that work is function of ability, motivation and opportunity. The aim of this research is to
know the influence of work motivation and the habit’s work at the duty of Bina Marga
East Java Province.
The Result of analysis shows that variable motivation and culture variable organization,
they influence of work variable. Fhitung Value 199,511 is significance at = 1%, means
that motivation variable of organization and culture influence the work’s officer variable
in significant. Coefficient of determination value ( R2) 0,804 it means that 80,4 % of
work’s motivation variable and organization culture can explain the work’s officer
variable, and 19,6% explained by other variable which is not packed into model.
The calculate of result JB test, value Durbin watson ( DW), heteroskedastisity test, VIF (
Variance Inflation Factor) value shows that inexistence of deviation of classic
assumption, so that result of prediction can expressed Best Linier Unbiased Estimation (
BLUE).
Keyword: motivation, culture, performance.

Klik Disini Untuk mendownload File : http://eprints.ums.ac.id/915/1/Jurnal_Daya_Saing_8_2.pdf

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FAKTOR-FAKTOR YANG MEMPENGARUHI KONSUMEN DALAM MEMILIH BANK SYARIAH

Mardalis, Ahmad and Zusrony, Edwin (2009) FAKTOR-FAKTOR YANG MEMPENGARUHI KONSUMEN DALAM MEMILIH BANK SYARIAH. Dayasaing, 10 (2). pp. 101-116. ISSN 1411-3422

Abstract

Penelitian ini bertujuan untuk mengetahui faktor-faktor yang mempengaruhi perilaku konsumen dalam memilih Bank Syariah “X” di Surakarta. Populasi dalam penelitian ini adalah seluruh konsumen pada Bank Syariah “X” di Surakarta, sedangkan sampel penelitian adalah 60 orang nasabah dan menggunakan teknik convenience sampling. Pada penelitian ini menggunakan metode analisis faktor. Berdasarkan hasil penelitian dengan menggunakan analisis faktor diketahui bahwa faktor-faktor yang berpengaruh terhadap perilaku konsumen dalam memilih Bank Syariah “X” di Surakarta adalah Faktor Internal, yang terdiri dari : keamanan dan kenyamanan, relasi, fitur atau produk, syariah dan promosi. Sedangkan Faktor Eksternal terdiri dari : personal, psikologi, sosial, dan kultural. Diharapkan perusahaan agar lebih memperhatikan faktor keamanan dan kenyamanan serta faktor personal guna mampu meningkatkan kepuasan nasabah, sehingga dapat dijadikan acuan dalam implikasi manajerial perusahaan. Kata Kunci: perilaku konsumen, bank syariah, analisis faktor,


Klik Disini Untuk Mendownload File : http://eprints.ums.ac.id/1663/1/daya_saing_10_2_2009_1_ahmad_mardalis.pdf
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URGENSI STIMULAN KEBIJAKAN DI TENGAH KRISIS GLOBAL

Kuncoro, Mudrajad (2009) URGENSI STIMULAN KEBIJAKAN DI TENGAH KRISIS GLOBAL. Dayasaing, 10 (1). pp. 78-100. ISSN 1411-3422

Tulisan ini bertujuan untuk menelusuri krisis keuangan global (KKG) yang dibandingkan dengan krisis keuangan Asia (KKA) tahun 1997-1998. Selanjutnya akan dianalisis sejauh mana dampak krisis keuangan global terhadap perekonomian Indonesia, bagaimana respon kebijakan pemerintah, desain dan implementasi stimulus fiskal, bagaimana arah kebijakan moneter, dan perlunya meta policy mix. Krisis keuangan global yang terjadi di negara-negara maju seperti Amerika Serikat (AS), dan Eropa pada tahun 2008 ternyata berdampak ke seluruh penjuru dunia, tak terkecuali Indonesia. Krisis keuangan Indonesia pada tahun 1998 ternnyata paling parah dibandingkan enam negara Asia lainnya. Di Indonesia, krisis keuangan global tersebut, mengakibatkan meningkatnya jumlah penggangguran. Indeks harga saham gabungan merosot, berkurangnya transaksi keuangan di sektor perbankan maupun institusi keuangan nonbank, menyebabkan difisit di sektor perdagangan, menurunnya tingkat kepercayaan konsumen, investor dan pasar terhadap berbagai institusi keuangan yang ada. Pesimisme konsumen dan investor di sisi lain dapat menyebabkan kontraksi investasi, yang diikuti dengan krisis ekonomi dan pengangguran. Hal tersebut menyebabkan krisis sosial , bahkan krisis politik. Dalam menyelesaikan permasalah krisis keuangan yang terjadi di Indonesia, yang diakibatkan oleh krisis keuangan Asia pada tahun 1997-1998, serta krisis keuangan global tahun 2008, Pemerintah Indonesia mengambil langkah-langkah memberikan stimulus kebijakan fiskal, melalui APBN. Stimulus Fiskal diberikan ke semua sektor baik industri maupun di sektor perpajakan yang mengarah pada pertumbuhan ekonomi nasional, dan menyerap tenaga kerja baru. Serta penurunan tingkat inflasi BI Rate. Keywords: Krisis keuangan, stimulus fiskal


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ANALISIS INDEKS KEPUASAN MASYARAKAT PADA UPTD PUSKESMAS KOTA SURAKARTA (STUDI ANALISIS DI 5 (LIMA) KECAMATAN)

Public service is a basic and actualization form of government birocratic existence. The face of birocracy can be reflected from birocratical behavior and attitude. In giving public service to society, Government Local Clinic as one of the public company gives services to society which can be inferred as qualified if it is able to give quick, precise and correct services to the customers. In order to enhance the quality of service Government Local Clinic must give first-rate services as public expectation. The aim of this research is to acknowledge the satisfaction index of society toward service that being given by Government Local Clinic as a form of company working performance through 14 indicators based on KEPMENPAN Number 25/KEP/ M.PAN/2/2004 about Guidelines Managerial Public Service, which are service procedure, requirement adjustment, clarity and certainty officer, discipline, responsibility, speed, fairness, politeness, and hospitality, equity of expense, adjustable expense, accuracy of schedule, freshmen, service and security. The method that used is survey method by spreading questionnaires towards 150 customers as respondent from 5 districs of Surakarta summing 750 respondences. The technique of sampling is accidental sampling. The society satisfaction index counted by using deliberated mean value from each element of service. The value of society satisfaction index on Government Local Clinic of Surakarta from 5 districs are: Gajahan Government Local Clinic of Pasarkliwon distric resulting 75,2245; Ngoresan Government Local Clinic of Jebres distric resulting 75,8103; Purwosari Government Local Clinic of Laweyan distric resulting 74,5145; Manahan Government Local Clinic of Banjarsari distric resulting 73,5383; dan Jayengan Government Local Clinic of Serengan distric resulting 74,0530. Based on those calculations can be inferred that the average service quality in Government Local Clinic of Surakarta is B, this indicate that the service performance in Government Local Clinic of Surakarta is good, however the researcher give recommendation which is enhancing the value of society satisfaction index of Manahan Government Local Clinic of Banjarsari Distric.

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Jumat, 16 September 2011

Perilaku Organisasi Kemasyarakatan dan Dampaknya Terhadap Tingkat Pengetahuan : Studi empiris (Belum Diterjemahkan)


Organizational Citizenship Behavior and Impacts on Knowledge Sharing: An Empirical Study

Hasan Ali Al-Zu’bi

Abstract


Purpose –This study attempted to examine the Influence of Organizational Citizenship Behavior by five dimensions: (altruism, courtesy, sportsmanship, conscientiousness, and civic virtue) on Knowledge Sharing in the Jordanian business environment – Specifically in pharmaceutical industry companies. 
Design/methodology/approach – For this purpose, a questionnaire was developed and distributed to (205) employees were selected from the population of pharmaceutical industry companies. Number of (193) questionnaires were returned, (4) were rejected due to incomplete responses and (189) responses which comprises (92 %) of the target sample.
Findings –The most important findings of the study reveled that dimensions of organizational citizenship behavior (respectively: Sportsmanship, Conscientiousness, and Altruism) had more impact on the knowledge sharing are.
Originality/value – The paper contributes to previous research by adding to existing knowledge regarding Knowledge Sharing. The paper makes key recommendations towards development of Citizenship organizational behavior in Jordanian pharmaceutical industry companies and consequently enhancing knowledge sharing.


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Herd Behavior and Market Stress: The Case of Four European Countries (Belum Diterjemahkan)


Herd Behavior and Market Stress: The Case of Four European Countries

Haroon Khan, Slim A. Hassairi, Jean-Laurent VIVIANI

Abstract


Despite the number of studies that have been carried out on the stock markets, quite a rare have in particular analyzed the tendency of herd behavior of countries in the European Union. Therefore, the emphasis is traditionally put on Asian countries and the United States. The detection of the herding phenomena is particularly made with subjective or extrapolative techniques. Consequently, our study is relevant on two levels since that, on one hand, it focuses on European countries and, on the other hand, it aims to verify the existence or non existence of the herding phenomena according to the method elaborated by (Hwang, S; Salmon, M (2000, 2004,2008).

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